JOSEPH KARR
Friendship MD 20758
josephakarr@gmail.com     http://www.josephkarr.com/

At ease with clients and naturally inclined to create and further develop a better visual language.
Running Apple OS with Adobe Creative Suite. View portfolio at josephkarr.com

Professional Experience

MR. AMERICA, LLC. Annapolis, MD
Visual Designer, 2015 – present
Responsible for visually reinventing the nationally known brand “Mr. America®”.  Established in 1939 it is the most prestigious and recognizable name in bodybuilding and strength. The brand fell under new ownership in 2015 and required a sweeping rebranding to gather decades of history under one cohesive visual theme. In 2017 new invigorated Mr. America 3 day Exposition being held at The Baltimore Convention Center, which expects daily attendance in the thousands.
•    Designed unique print materials, including advertisements, brochures and logo designs.
•    Prepared layouts and drawings in compliance with established templates and design standards, as well as formulating design manual reference       guides for organization.
•    Designed artistic signage for special corporate events.
•    Created and edited all communications collateral including web and print.
•    Created proprietary guidelines to enable brand consistency across campaigns and marketing programs concerning web and print.

FREEPLAY, LLC. Annapolis, MD
Visual Designer, 2013 – 2016
Freeplay is a health industry brand celebrating the old school physical culture that began in Venice Beach California, in the early 1930’s.
Built from the ground up, I was approached in 2013 to help solidify a consistent visual language for the Freeplay brand that would reflect the common beliefs of a culture engaged in health and an outdoor California lifestyle since the 1930’s.
Responsibilities included use of historical and contemporary documents to create artwork, within budgetary constraints, applicable to print, apparel, web and video, for sale and presentation to organizations in the health and fitness industry.
•    Designed over 400 unique wall art print materials, for sale to participating gym locations.
•    Designed site specific artistic branding for participating gym locations..
•    Co-designed apparel line, product line and print line in accordance with monthly taglines enforcing company brand. Including cups, bags, sportswear, awards and wall art.
•    Created and edited all communications collateral including web and print.
•    Created proprietary guidelines to enable brand consistency across campaigns and marketing programs concerning web and print.

FREELANCE WORK
Visual Designer, 2008 – present
•    Designer of original concept print, film, and web design for various clients including:

UpStart Annapolis Magazine…Photographer and Print Advertisement designer.

Gold’s Gym…Designer of Print Advertisement Posters and flyers for regional locations.

Sparrow Collection…Photography Session Print Advertisement

Sailor Oyster Bar…Web, Logo, Print and Apparel Design for the new high profile
downtown Annapolis Restaurant.

Education
Bachelors of Fine Arts University of the Arts Philadelphia, PA

Skills
Adobe Creative Suite • Photoshop • Illustrator • Premiere and After Effects

REFERENCES

Chris Hartman,
NBC Universal
chrish1233@me.com
Co-employee with Freeplay, LLC
Created video ready graphics for film

John Booth
Quintain Marketing
John@quintainmarketing.com
Brought in John Booth and Quintain Marketing for marketing oversight
For Freeplay, LLC

Alison Harbaugh, Owner
Sugar Farm Productions
Art Farm
info@artfarmannapolis.com
Freelance Artist for Alison Harbaugh and Sugar Farm Productions
Consultant and creator of graphics and direction for documentary film